Creating a website without doing ongoing SEO is equivalent to opening a store on a street that no one lives on or drives down and sitting inside waiting on your first customer to arrive. SEO helps you stand out from your competition on the internet. It is one of the most critical components to a successful digital marketing strategy.
Does it make me money
The goal of SEO is to drive more traffic to your website. Another aspect of the marketing puzzle is what you do with the traffic when it arrives. Do you have what the client is looking for, are you able to quickly answer their questions, do you have a process in place to reach out to the client at a later date if they are not ready to take action immediately. These are the things that will help make your SEO efforts profitable as well as some of the things that we focus on as a part of a marketing campaign. You should also receive a monthly report that allows you to determine if your efforts are effective.
How much does it cost
The cost of SEO will be determined by your goals and the competitiveness of your industry. For example, in order to purchase some highly competitive keywords when running an Ad Words campaign, the cost could exceed $20 per click, per keyword. This means that every time your ad was clicked you would be charged approximately $20. Therefore, optimizing your website for a very competitive word would cost more money and be more time consuming than some other words or phrases. Don’t let worries about costs stop you from taking action. If you’re serious about creating a successful business there will be some costs involved. You must invest into your business in order to see returns. Marketing is an investment into the business that, if done correctly will yield returns. Get started today!